Canela Media, a leading, minority-owned technology driven company committed to redefining digital media experiences for the Latino community, announced today the premiere of “Secretos de Villanas,” a new original unscripted two-part and ten episode series, bringing together for the first time in the history of Hispanic television, six of the most iconic telenovela villains of all time: Aylín Mújica, Cynthia Klitbo, Gabriela Spanic, Geraldine Bazán, Sabine Moussier, and Sarah Mintz, formerly known as Maritza Rodríguez, in her first-ever appearance since her marriage and converting to Orthodox Judaism. The “Secretos de Villanas: El Reencuentro” two-part episode will air on Canela.TV beginning October 20, followed by the eight-episode reality series continuation, “Secretos de Villanas: Las Vacaciones,” scheduled to air on a weekly basis thereafter.
Isabel Rafferty Zavala, Founder & CEO of Canela Media, said “Novelas have been part of the Latino culture for many years bringing families together. With this series, we are looking to continue this tradition but with a modern twist inviting new generations to join this beloved Latino tradition. And I’d bet that if you asked fans about their favorite characters, they would name many of the villains portrayed by the six women starring in ‘Secretos de Villanas.’ In this series, telenovela lovers will be treated to a first-time ever gathering of these amazing women to tell-all and reveal a few secrets, followed by the opportunity to join them virtually on a week-long vacation where we see them like never before exclusively on Canela TV.”
The “Secretos de Villanas: El Reencuentro” two-part episode will cover the initial coming together of the six diva-villains on set in Mexico City. Although a few have met at events and have worked together, never before have all six been together at the same time on the same show. This will also mark the return of Sarah Mintz [formerly known as Maritza Rodríguez] to television and the women will get to experience her as Sarah for the first time. They will share, laugh, cry and many secrets will be revealed.
The subsequent eight-part “Secretos de Villanas: Las Vacaciones” series will follow the six divas as they travel together via private jet to Cabo San Lucas, where they will stay at a luxurious villa with spectacular views of the Pacific Ocean. Over the course of their getaway, audiences will see them for who they really are when they’re not being novela villains and discover what unites them as actresses, women, wives and mothers as they share an intense and life-changing vacation together.
“We’re thrilled to dive into this new realm of original content for Canela.TV taking telenovela actresses and creating a vehicle for the audience to see them for who they really are as women for the first time ever on Spanish-language television. This is only the beginning of Canela.TV originals as we look to roll out new projects later this year and in 2023.” Said Jerry Leo, Chief Content Officer of Canela Media.
The two-part, ten-episode series is produced by Canela.TV in partnership with Enrique Sapene, and Rubén Consuegra, of River Waves Production. “We’re excited to partner with Canela.TV to produce this exciting and unique reality series and what better way for River Waves Production to make its debut than with such an innovative and groundbreaking concept that brings together some of the most iconic telenovela villains and audiences will get to see them like never before. To this date, out of all of the docu-series we have produced, this is the most emotionally charged and truly authentic,” said series Executive Producers Rubén Consuegra and Enrique Sapene, who will also host the two-episode “Secretos de Villanas: El Reencuentro.”
Launched in 2020, Canela.TV, one of the first advertisement-based video on demand streaming services for U.S. Hispanics/Latinos, is now approaching 10 million downloads. Canela.TV also has a wide distribution of FAST channels through partners such as Samsung, XUMO, and LG. Additionally, Canela Media launched Canela Music in 2021 with a variety of music genres and original content.
Canela Media is the single largest funded, Latino and female-owned company with the 4th largest amount of funding for a female in the media industry, with over 50 million users across their OTT products and 180 Spanish content sites.
For more information on Canela Media please visit: http://www.CanelaMedia.com.
About Canela Media
Canela Media is a leading digital media technology company offering brands a complete ecosystem to connect with multicultural audiences starting with its free streaming platform service, Canela.TV, which enriches the new generation of U.S. Latinos with free access to unique, culturally relevant content. In addition to TV content, Canela Music features a unique blend of Latin music programming, featuring various genres from Latin Pop, Regional Mexican, Classics, Romantic, and more.
Canela Media reaches more than 50 million unique Hispanics across its 180+ premium Spanish-language sites. Combined with the company’s proprietary data, Canela Media possesses in-depth knowledge and understanding of how to establish meaningful and culturally relevant connections with the new mainstream – U.S. and Latam Hispanics. Headquartered in New York, Canela Media is ranked as the third-largest Hispanic ad-focused company and the only female- and minority-owned certified digital company. For more information, please visit http://www.CanelaMedia.com.
About River Waves Productions
Los Angeles based and newly founded River Waves Productions is a new venture created by veteran producers Rubén Consuegra and Enrique Sapene who are responsible for hit shows such as “The Q Agenda,” “Glitterbomb,” and “Rica, Famosa, Latina.” With decades of experience in the production and development of diverse and inclusive content under their belts, the founders of River Waves Productions bring us as their first project the much-anticipated docu-series “Secretos de Villanas: El Reencuentro” and “Secretos de Villanas: Las Vacaciones” in partnership with Canela Media this fall 2022.